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Less is more according to Rochas

Less is more according to Rochas

A growing trend in the purse and bag market/industry is Rocha.  Their approach is very minimal with some elegant touches to break it out of the boring zone.  They remind me a bit of Hermes designs, but even more minimal with these examples-  The Giallo Tote Bag and the Borsa R18 Sporco Bag - $1695.

With a bright color like the Giallo  - minimalism works well as it allows the color to stand out and not be distracted by design elements.  The color is truly the focus in this situation.

The Sporco is a bit too plain for it's own good in my opinion.  having your bag be white and minimal is too little.  Either be one or the other - but not both.

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